Health Insurance in La Crosse, WI (2026)

Compare local plans, find in-network hospitals, and check your subsidy eligibility.

Plans Available in La Crosse

Marketplace health insurance in La Crosse is offered by: Common Ground Healthcare, Dean Health Plan, Security Health Plan, Medica, WPS. The leading carrier in the La Crosse area is Common Ground Healthcare. Available plans and exact premiums depend on your ZIP code, age, and household income.

Hospitals and Health Systems in La Crosse

  • Mayo Clinic Health System La Crosse
  • Gundersen Health System La Crosse

Verify that your preferred hospital is in-network before selecting a plan. Use each carrier's online provider directory or call the plan's member services number.

ACA Subsidies and Medicaid

If your household income is between 100% and 400% of the Federal Poverty Level (approximately $15,650 to $62,600 per year for a single adult in 2026), you likely qualify for premium tax credits that reduce your monthly premium. Contact a broker to check Medicaid eligibility — coverage rules vary by household.

How to Enroll

Open Enrollment runs November 1 through January 15 each year. If you have a qualifying life event (job loss, move, marriage, new baby), you have a 60-day Special Enrollment Period. An independent, licensed broker can compare every plan available in your La Crosse ZIP code at no cost to you.

2026 Plan Data for Residents in La Crosse

Here is what is actually filed and for sale in La Crosse County for 2026.

  • La Crosse sits in La Crosse County, where 3 carrier(s) have filed 37 plans for 2026: Anthem Blue Cross and Blue Shield, Medica, Quartz.
  • Plan types available to La Crosse residents: EPO, HMO, POS.
  • One of the lower-cost Silver options is QUARTZ GUNDERSEN PERFORMANCE SILVER $9,000 DED from Quartz — $638/month at age 40 with a $9,000 deductible and $30 primary care.

Source: CMS Plan Year 2026 Qualified Health Plan Landscape file. Full-price filed rates before premium tax credits; not a quote or an offer of coverage. Verify current rates at enrollment.

La Crosse Health Insurance Market Profile

  • Population: 52K
  • County: La Crosse County
  • Median Household Income: $46,000 (~294% of the 2026 FPL)
  • Marketplace: healthcare.gov

See what’s available in La Crosse, WI

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